Many of the top business ideas for 2013 are taking the traditional and putting a twist to it. Taking old hat ideas and adding their own personal spin and making it theirs. With the economic climate today people are realizing that working the 9 to 5 job is risky and not secure. How often do you hear of people being laid-off and left high and dry, with a mortgage and bills to pay… and with no income!However, starting your own business can be risky too, which is why you should carry out your own research before deciding to invest time, money and effort into any new business venture. When you are looking for ideas on starting a new business, it’s good to remember that the top business idea is filling a need of some kind.In recent years, one of the fastest growing types of businesses is online information marketing. The world is becoming smaller as the Internet has reached all corners of the globe. Internet use is increasing beyond anyone’s expectations and now with mobile phones and other computer gadgets, having an online information marketing business is within the reach of anyone who can fill a need.What is online information marketing? Put simply it is where someone provides a solution to a problem.The best ideas come from people who are knowledgeable and passionate in their particular field of expertise. Do you know something that you could show others how to do? Can you solve a problem? Do you know how to fix things? Everyone has information inside them that can be packaged and sold to customers that are in desperate need of that information, who need that knowledge, who need those shortcuts and who need systems.The greatest opportunity today is to take the knowledge that you have, the resources, the experience, the education and package it into an information product and put in out into your niche market, your target market.You have expertise that others will pay you for. You have knowledge from your profession, your education, your hobbies, your sports, your interests, your life, being a parent, a boss, a student a stay at home mom or stay at home dad. It’s your way of doing things. You have experiences, positive and negative, that others could benefit from. All of this you can package as an information product and make money with it.Many people start their online information marketing business with little or no knowledge and learn as they go. This is how many individuals start their online business but this is also where a lot of people get stuck. Most don’t know what to do next and don’t know how to grow their business. To speed up the process of learning what to do and in what order to do it, online training programs like the Strategic Marketing Roadmap system have been designed to give entrepreneurs step-by-step instructions on starting and growing a successful information marketing business.